DNM International is a K-beauty export and distribution company built on 10+ years of retail sourcing experience at Shinsegae, Emart, and SSG.COM, connecting K-beauty brands directly to trusted distribution partners in Laos and the Czech Republic.
DNM International is an export and distribution company connecting K-beauty cosmetics with consumers abroad. CEO Dustin Son built his career in overseas sourcing at Shinsegae and Emart, as an MD at SSG.COM, and as an MD at Shinsegae TV Shopping — learning firsthand which products sell through which channels.
This is more than export agency work — it runs on relationships with proven local partners. In Laos, KOLAO Group connects DNM to NoBrand, Emart24, and Mega Mall; in the Czech Republic, Korejska Krasa opens the door to the European market. Entry into Vietnam is currently in preparation.
This isn't a passing trend. Korean cosmetics have expanded into more export markets and risen to the world's No. 2 cosmetics exporter.
We move on relationships, not guesswork — connecting directly to proven local partners from our Hanam headquarters and Ilsan logistics center.
We're currently focused on distributing our own and partner brands and expanding export channels, and we're preparing OEM/ODM as a service supporting brands from planning through distribution, via the four-step process below.
We discuss your product concept, target, and ingredient direction, then source and coordinate a manufacturer that fits.
We support the full range of design needed for launch, including packaging design, logo/BI, and website/product page design.
We handle the documentation required before and after launch, including INCI, MSDS, and COA.
We connect the finished product to channels at home and abroad, designing everything from brand launch to global expansion on a 30+ country distribution network.
We plan and operate the distribution channels for four brands.
A skincare brand built on Active Spicule technology, and DNM International's flagship export brand.
A lifestyle brand targeting male consumers, refining its lineup ahead of new market entry.
A brand developing healthcare devices including wrist massagers, extending DNM's reach beyond beauty.
A derma cosmetic brand built on skin science, formulating for sensitive skin.
Our network spans major K-beauty names including Anua, COSRX, SKIN1004, and LANEIGE.
| Category | DNM International | Typical Trading Company |
|---|---|---|
| 10+ years of hands-on retail sourcing experience | ✓ | △ |
| Direct, proven local partners (KOLAO Group, Korejska Krasa) | ✓ | — |
| Experience planning and operating proprietary brands | ✓ | — |
| Export documentation & licensing support (incl. cosmetics responsible-seller registration) | ✓ | △ |
| Clear OEM/ODM expansion roadmap | ✓ | — |
Building on partnerships with KOLAO Group and Korejska Krasa, we accumulate sales data and refine logistics for existing channels.
As our second Southeast Asian base, we're identifying distribution partners in Vietnam and preparing to enter new channels.
Drawing on accumulated distribution data, we launch OEM/ODM services supporting partner brands from concept to production.
Combining export channels with OEM/ODM capabilities, we complete a structure for continuously growing proprietary brands.